You can now see what affects whether your emails reach the inbox, all in one place. The Deliverability Center covers your domain authentication, inbox provider rules, and audience health. It also walks you through cleaning and warming your list.

Here's what's new

• See whether inbox providers trust your emails. Domain authentication shows your sending address status plus your SPF, DKIM, and DMARC records, with what Flodesk expects next to what it found. If you send from a free address like Gmail or Outlook, you won’t see the SPF, DKIM, or DMARC sections, since those need a custom domain.
• The compliance checklist shows the requirements Gmail, Yahoo, and Microsoft set for senders, like one-click unsubscribe and encrypted delivery. Flodesk handles every item, so there’s nothing for you to set up.
• Spot subscribers who’ve gone quiet. Audience health sorts your active subscribers into six groups, including Healthy, Drifting, and Unengaged. Tap any group to see those subscribers in Audience with filters already applied.
• Clean your list in a few clicks. Choose Light scrub, Standard clean, or Deep clean, and see how many subscribers each would archive before you commit. Archived subscribers stay in your account, and you can unarchive them anytime.
• Warm up your list. A four-step checklist builds segments that start with your most engaged subscribers and grow from there. Flodesk creates the segments and the schedule, and you write and send the emails.
• Find the Deliverability Center in your left navigation on any plan. It checks your default sending address, so switch your default in Account settings > Email setup to see another domain.
• Bounce codes, complaint rates, and inbox-provider-level placement are coming soon.

Learn more

Get the full walkthrough in the help center.

Building an app with Stencil? Now you can connect it straight to Flodesk. Route new signups into a segment of your choice, then let your workflows take it from there—welcome sequences, lead magnets, nurture flows, whatever comes next.

Here's what's new:

• Connect one Flodesk account to your entire Stencil workspace (workspace owners and admins can set this up)
• Send new app signups from Stencil directly into Flodesk in the segment you choose
• Works on every Stencil plan, no upgrade required
• Disconnect anytime by asking the builder in Stencil's chat and syncing will stop immediately

Learn more

Learn How to connect Flodesk and Stencil in our help center

You can now connect Flodesk to Linktree and automatically sync subscribers from your Linktree opt-in form into your Flodesk account. Sign-ups land in a segment you choose, ready to trigger a workflow.

Here's what's new:

• Send subscriber data (like names and email addresses) from your Linktree opt-in form directly into Flodesk.
• Add new subscribers to the default "Linktree" segment, or select any existing segment to override it.
• Trigger a Flodesk workflow from that segment to start a welcome or onboarding sequence, deliver a freebie, or add subscribers to a nurture or sales workflow.
• Connect in your Linktree admin under Audience → Integrations. A Linktree Pro or Premium plan is required for mailing list integrations.

Learn more

Learn more about the Linktree integration here

Your Flodesk numbers now answer to plain questions. Connect your account to Claude or ChatGPT and just ask how your emails, subscribers, forms, and sales are doing—no exporting, no spreadsheets, no digging through dashboards. Type a question the way you'd say it out loud, and get an answer pulled straight from your actual account data.

Here's what's new

• Included at no extra cost. The connection is free for Flodesk members. (Connecting through ChatGPT requires a ChatGPT Pro or Plus plan, since Team plans aren't supported by OpenAI for this yet.)
• Read-only, so your account stays put. For now, Claude and ChatGPT can read your data but can't change anything. Your account stays exactly as you left it.

Setup takes a minute: open the connector directory in Claude or ChatGPT, search for Flodesk, and sign in to authorize the connection. You stay in full control and can disconnect anytime.

This is just phase one. Audience segmentation and subscriber management are coming next, with more of your Flodesk business becoming available through simple conversation over time.

Learn more

Learn more in our help center article, Connecting Flodesk to Claude and ChatGPT

Add an extra layer of protection to your account with multi-factor authentication (MFA). When you turn it on with an authenticator app, every email-and-password login asks for a one-time code from your phone to verify it's really you logging in.

Here's whats new

• Turn on MFA anytime from Account settings > Account overview. Scan the QR code with the authenticator app you already use, enter the code it generates to confirm, and you're set.
• Once it's on, your authenticator code replaces the email verification code (OTP) you're used to at login so your password alone isn't enough to get into your account.
• The code is also required when you authorize a third-party app that connects to Flodesk through the API, keeping those connections just as protected.
• Prefer to sign in with Google? Nothing changes for you. Your second factor stays whatever MFA you've set up on your Google account.
• Need to turn it off? You can do that from the same Account overview page after re-authenticating.

Learn more

You can learn more about multi-factor authentication in our help center

A clean, engaged list is what keeps your emails landing in inboxes, and now Flodesk helps you maintain one automatically. Your new unengaged subscribers segment surfaces the active subscribers who've stopped opening and clicking, so you can review and clean your list without building a single filter.

Here's what's new:

• A pre-built segment that updates on its own, so you're always looking at your current list of inactive subscribers with no rebuilding or refreshing.
• Clear criteria you can view anytime: active subscribers who joined your list more than 180 days (about 6 months) ago and, over the last 180 days, have received at least 6 of your emails without opening or clicking any of them.
• Subscribers leave the segment automatically the moment they re-engage, whether that's opening or clicking an email, making a purchase through a Flodesk checkout or resubscribing through a form or an integration.
• Archive these subscribers to move them off your active list in a few clicks, and it's reversible if you ever need to bring someone back.
• Exclude them from a send in one click by choosing the segment from the "Suggested exclude" section in the sending flow.

Learn more about the new pre-built unengaged subscribers segment in our help center.

Not sure which subject line will get more opens? Now you can find out. Subject line A/B testing for email campaigns lets you send two subject line variations to a portion of your audience—then automatically delivers the winning subject line to the rest of your list.

Here's what's new

• Built into the send flow: no separate setup required. Click Add A/B test in the subject line step of any email campaign send flow to add a second variation.
• Automatic winner selection: after 24 hours, the subject line with the higher open rate is sent to your remaining recipients. No manual follow-up needed.
• Audience split preview: once recipients are added, click See details to see exactly how your audience will be divided between variations and how many recipients are waiting for the winner.
• Works for both send now and scheduled campaigns: the test runs for 24 hours from whenever your campaign sends.
• Results in Email analytics: open rates and click rates for both subject lines appear side by side, with the winner clearly marked.
• Email notifications: you'll get an email when your test starts and another when results are in.

Learn more

Learn more about subject line A/B testing in our help center

Finally, a bird's-eye view of your entire email marketing schedule—right inside Flodesk. Calendar view shows your sent emails, scheduled campaigns, and saved drafts all in one place, so you can plan ahead, spot gaps, and keep your send cadence on track without a spreadsheet in sight.

Here's what's new

• Month and week views—Toggle between the two depending on what you need. Month view is great for planning ahead; week view shows exact send times and gives you more control when rescheduling.
• Drag to reschedule—Move scheduled emails and drafts to a new date (or date and time in week view) by dragging them on the calendar. No need to open the email and go through the schedule flow.
• Add emails directly to a date—Hover over any future date and click the + icon to create a new draft pinned to that day.
• Duplicate from the calendar—Click any email, open the three-dot menu, and select Duplicate to use it as a starting point for a new campaign.
• Customizable week start day—Prefer Monday over Sunday? Update it under Account Settings > Account overview.

Note: Calendar view shows campaign emails only. Workflow emails, forms, and checkouts aren't included.

Learn more about calendar view in the help center →

A cleaner list shouldn't mean permanent decisions. Subscriber archive gives you a reversible way to remove contacts from your active sending list without deleting their data or losing your history with them.

Archived subscribers won't receive marketing or workflow emails, but their records stay intact and they don't count toward your plan's subscriber limit. If they fill out one of your Flodesk opt-in forms down the road, they'll automatically be reactivated. And if you change your mind, you can restore them to active at any time.

Here's what's new

• A new “archived” status for subscribers you've removed from active sending—either manually, by a team member, or automatically by Flodesk to protect your deliverability
• Bulk archive and unarchive—filter your list, select multiple subscribers, and archive or restore them all at once
• Archived subscribers can still receive commerce purchase receipts, so you won't disrupt transaction history for past customers
• Automatic reactivation—if an archived subscriber opts in through one of your Flodesk forms, they'll be moved back to active (or unconfirmed, if you have double opt-in enabled)

Learn more

Learn more about the new archive status in our Help Center and in the tutorial below

Time-sensitive workflows just got smarter. You can now set an expiration date and time on individual emails in your workflows—so if a subscriber reaches that step after the cutoff, they'll automatically skip the email and move on to the next step.

Here's what's new

• A new don't send email after a date toggle in the workflow email editor lets you set a cutoff date, time, and timezone for any email step
• Once enabled, a banner appears directly on the email step in your workflow so you can see the expiration at a glance — yellow if the date has passed, gray if it hasn't
• Subscribers who reach the step before the cutoff receive the email as usual; those who arrive after simply skip it and continue through the workflow without interruption

Learn more

Learn more about Flodesk workflows in our help center and in the tutorial below