Shortlink warning in the email builder

Your emails work best when they actually reach the inbox. Through research on our member sending patterns, we've seen a clear correlation between shortlinks like bit.ly and youtu.be and spam folder placement, so we've added a warning in the email builder to help you catch them before you hit send.

Here's what's new

• When a shortlink is added, a warning will appear below the link input.

• You can swap out the shortlink for the full destination URL to protect your deliverability.

Learn more

To learn more about email deliverability and best practices, visit our help center.